One of the most iconic names in photographic film is making a comeback. FILM Ferrania is the new venture and spiritual successor to the historic and venerable brand from which it takes its name. Small batch production is currently under way, but they need help from the community to fully realize their vision. To make a real push toward high quality mass-production, the Italian entrepreneurs have launched a Kickstarter campaign.
At the moment they’re hard at work making their first batch of film using salvaged equipment from the old Ferrania factory. These first rolls will be offered as funding rewards to those who contribute to the Kickstarter effort. Happily for photographers, the brand isn’t content to be a boutique manufacturer of small-batch, high-priced film. Ferrania has their sights set on the big picture.
FILM Ferrania hopes to raise enough cash to secure the full complement of machines which sit languishing in the old factories. These machines, playfully nicknamed Big Boy, Trixie, and Walter, will enable FILM Ferrania to effectively produce enough high quality film to meet the demands of analog shooters all over the world. Ambitious, and exciting for sure.
More choices in the world of analog film are always welcome. To help this along, I’ve backed the project and look forward to shooting and reviewing the new film from Ferrania. Whether the brand continues after this first run will have a lot to do with the success of the Kickstarter campaign.
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